All Brands Owned by Ferrero

What does Ferrero own?
Ferrero owns and manages iconic confectionery and food brands including Nutella, Ferrero Rocher, Kinder, Tic Tac, WK Kellogg Co, Power Crunch, Butterfinger, BabyRuth, and 100 Grand. The company operates through a multi-brand strategy while maintaining family ownership and Italian heritage.

Is Ferrero publicly traded?
No, Ferrero is a privately held company owned by the Ferrero family since its founding in 1946. The company is not publicly traded on any stock exchange, which allows for long-term strategic planning and family control over business decisions.

Who founded Ferrero?
Ferrero was founded in 1946 by Pietro Ferrero in Alba, Italy. The company began as a small confectionery business and grew through innovation in chocolate products, particularly with the creation of Nutella chocolate hazelnut spread.

Where is Ferrero headquartered?
Ferrero maintains its corporate headquarters in Alba, Italy, where the company was originally founded. The company also operates additional corporate offices, manufacturing facilities, and distribution centers across major global markets.

How many brands does Ferrero own?
Ferrero manages approximately 8 core brands across confectionery, chocolate, mints, and breakfast cereal categories, including both original brands and acquired companies like WK Kellogg Co.

What is Ferrero's revenue?
Ferrero reported annual revenue of approximately €19.3 billion for fiscal year 2025, representing growth of 4.6% compared to the previous year and reflecting continued demand for core brands and expansion into new product categories.

What sustainability initiatives does Ferrero have?
Ferrero has implemented comprehensive sustainability programs including science-based emissions targets, sustainable packaging solutions, ethical ingredient sourcing, renewable energy programs, and supplier sustainability standards across its global operations.