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Media & Entertainment

Who Owns Facebook?

Facebook is owned by Meta Platforms Inc. (NASDAQ: META), a publicly traded American technology company headquartered in Menlo Park, California. Facebook operates as Meta's flagship social media platform and primary revenue driver. Meta reported full-year 2025 revenue of $201.0 billion, up 22% year over year, with advertising revenue of $196.2 billion.

Parent Company

Meta Platforms Inc.

Founded

2004

Status

Publicly Traded

Headquarters

Menlo Park, California, USA

mid rangemass marketGlobalall-agescarbon neutralrenewable energywater restorationbiodiversity conservationresponsible supply chainclean energy data centersOfficial Website

Who Owns Facebook?

  • Parent Company: Meta Platforms Inc.
  • Ownership Type: Brand division
  • Company Type: Publicly Traded
  • Stock Ticker: NASDAQ: META
BrandParent CompanyOwnership Type
FacebookMeta Platforms Inc.Brand division

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AmazonFacebook on Amazon

History of Facebook

  • Founded: 2004
  • Founders: Mark Zuckerberg, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, Chris Hughes

Facebook was founded on February 4, 2004, by Mark Zuckerberg, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, and Chris Hughes while they were students at Harvard University. The platform initially launched as "TheFacebook" and was limited to Harvard students before expanding to other Ivy League universities and eventually all college students.

The company dropped "The" from its name in 2005 and opened to the general public in 2006. Facebook's growth was explosive, reaching 1 million users by 2004 and 50 million users by 2007. The platform introduced the News Feed in 2006, which became a defining feature of social media.

Throughout the late 2000s and 2010s, Facebook expanded through acquisitions and feature launches. Major acquisitions included Instagram (2012, $1 billion), WhatsApp (2014, $19 billion), and Oculus VR (2014, $2 billion). The company went public in 2012 in one of the largest tech IPOs in history, raising $16 billion.

In 2021, Facebook, Inc. rebranded as Meta Platforms Inc. to reflect its focus on building the metaverse and other technologies beyond social media. Despite the corporate rebranding, Facebook remains the company's flagship product and primary revenue driver.

In 2025, Meta's Family of Apps generated $198.8 billion in revenue, with advertising revenue of $196.2 billion. Ad impressions delivered across the Family of Apps increased 12% year over year, and average price per ad increased 9%. The company continued to invest heavily in AI, with research and development spending reaching $57.4 billion in 2025, up from $43.9 billion in 2024.

About Meta Platforms Inc.

What does Meta own?
Meta owns a portfolio of social media, messaging, and technology brands including Facebook, Instagram, WhatsApp, Messenger, Meta Quest, Threads, and Meta AI. The company operates as an integrated technology conglomerate serving billions of users worldwide through its social networking, messaging, and immersive technology platforms.

Is Meta publicly traded?
Yes, Meta is publicly traded on the NASDAQ stock exchange under the ticker symbol META. The company has been publicly traded since its IPO in 2012, initially under the ticker symbol FB before changing to META in 2021 during the company's rebranding from Facebook to Meta Platforms.

Who founded Meta?
Meta was founded in 2004 by Mark Zuckerberg and his Harvard College roommates Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, and Chris Hughes as "The Facebook." Zuckerberg has served as CEO since founding and maintains control through special voting shares while the company has grown from a college social network to a global technology conglomerate.

Where is Meta headquartered?
Meta is headquartered in Menlo Park, California, USA, where the company maintains its global headquarters and major campus operations. The Silicon Valley location provides access to technology talent and venture capital resources supporting the company's global operations and AI infrastructure development.

How many brands does Meta own?
Meta owns seven major brands: Facebook (social networking), Instagram (photo/video sharing), WhatsApp (messaging), Messenger (Facebook messaging), Meta Quest (virtual reality), Threads (text conversations), and Meta AI (conversational AI). The company also operates platforms like Horizon Worlds and develops technologies like LLaMA.

Who owns Meta?
Meta is publicly owned with founder control through dual-class shares. Mark Zuckerberg maintains control through special voting shares while institutional investors like Vanguard Group and BlackRock hold the majority of non-voting shares. The company operates independently with oversight from its board of directors.

What is Meta's revenue?
Meta reported $200.97 billion in total revenue for fiscal year 2025, demonstrating 22% year-over-year growth. The company generates over 95% of revenue from advertising across its social media and messaging platforms, with Q4 2025 revenue reaching $59.89 billion.

What controversies has Meta faced?
Meta has faced major controversies including privacy violations (Cambridge Analytica scandal), regulatory scrutiny over market dominance, content moderation challenges, antitrust investigations, workplace culture issues during restructuring, AI ethics concerns, and data transfer compliance challenges across international jurisdictions.

  • Founded: 2004
  • Headquarters: Menlo Park, California, USA
  • Company Type: Publicly Traded
  • Stock: NASDAQ: META
  • Revenue: $200.97 billion (FY2025)
  • Employees: Approximately 78,865

Visit Meta Platforms Inc. website

View full company profile for Meta Platforms Inc.

Where Is Facebook Made / Based?

  • Headquarters: Menlo Park, California, USA
  • Manufacturing / Operations: United States, Ireland, Singapore, India

Facebook Categories & Tags

Social MediaNetworkingAdvertisingTechnologyCommunication

Facebook Sustainability & Ethics

Meta has established comprehensive sustainability initiatives focused on renewable energy, water conservation, and responsible operations.

Carbon Neutrality: Meta achieved net-zero emissions for its operations in 2020 and has maintained carbon neutral status through renewable energy investments and efficiency improvements. The company has supported wind and solar projects that add almost 29 gigawatts of clean and renewable energy to grids globally, reducing emissions by 23.8 million metric tons of CO2 equivalent.

Water Conservation: Meta has invested in water conservation programs, implementing water recycling systems at its data centers and pledging to restore more water than it consumes in water-stressed regions. Meta's data centers use advanced cooling technologies and AI-powered systems to optimize energy and water usage efficiency.

AI Ethics: Meta has established responsible AI principles and invests in research to address concerns about bias, fairness, and transparency in its AI systems that power content recommendations and advertising targeting.

Content Moderation: Meta has implemented stronger privacy controls, increased transparency reporting, and invested in content moderation infrastructure following the Cambridge Analytica scandal and various regulatory actions. The company continues to face scrutiny over content moderation decisions, algorithmic bias, and the impact of its platforms on mental health and democratic processes.

Awards & Recognition

Facebook has received numerous awards for technological innovation, workplace culture, and digital platform excellence.

Technology Innovation: Facebook has been consistently recognized as one of the world's most influential technology products and has received multiple Webby Awards for social media innovation.

Workplace Culture: Meta has regularly appeared on Fortune's "100 Best Companies to Work For" list and has been recognized for its employee benefits, workplace amenities, and engineering culture.

Advertising Technology: Meta's advertising platform has earned recognition from the digital marketing industry, including awards for advertising innovation, targeting capabilities, and return on investment for advertisers.

Sustainability: Meta has received environmental leadership awards for renewable energy procurement and carbon neutrality achievements, recognized by environmental organizations for its commitment to clean energy and sustainable data center operations.

Financial Performance: Meta's 2025 results, with $201.0 billion in revenue and 22% year-over-year growth, demonstrate the company's continued dominance in digital advertising and technology.

Facebook Recalls & Controversies

Cambridge Analytica Scandal (2018): Personal data from millions of Facebook users was improperly shared with political consulting firm Cambridge Analytica without user consent. The scandal led to multiple regulatory actions. In 2022, Meta agreed to pay $725 million to settle a class-action lawsuit related to the data breach.

GDPR Fine (2023): Meta was fined a record 1.2 billion euros under the EU's General Data Protection Regulation for data transfer violations, one of the largest privacy fines ever imposed.

Content Moderation Scrutiny: Facebook has faced ongoing scrutiny over content moderation practices, including accusations of both censorship and insufficient regulation of harmful content. The platform has been criticized for its role in spreading misinformation, hate speech, and election interference.

Antitrust Investigations: Meta has been subject to multiple antitrust investigations by the U.S. Federal Trade Commission, European Union regulators, and other competition authorities. In 2025, Meta shareholders filed an $8 billion lawsuit against Mark Zuckerberg and other company leaders, alleging illegal data harvesting and violations of securities laws.

Mental Health Concerns: Facebook has faced criticism over its impact on mental health, particularly among teenagers. Internal research has suggested links between social media use and negative mental health outcomes. The company has been accused of prioritizing growth and engagement over user safety and well-being.

Reality Labs Losses: Reality Labs posted a $19.2 billion operating loss in 2025, bringing cumulative losses in the metaverse division to tens of billions of dollars. This has raised investor questions about the return on Meta's VR/AR investments.

Increased Costs: Meta's costs and expenses increased 24% in 2025 to $117.7 billion, driven by employee compensation and infrastructure costs. R&D spending reached $57.4 billion, up from $43.9 billion in 2024. The increased spending, combined with a higher tax provision, caused net income to decline 3% despite 22% revenue growth.

Brands Owned by Meta Platforms Inc.

InstagramMedia Entertainment

Instagram

Owned by Meta Platforms Inc.

American photo and video sharing social networking service, subsidiary of Meta Platforms Inc.

photo-sharingsocial-mediavideo-sharing
Meta AdsTechnology Software

Meta Ads

Owned by Meta Platforms Inc.

Meta digital advertising platform for Facebook, Instagram, Messenger, and Audience Network, owned by Meta Platforms Inc.

digital-advertisingsocial-adsfacebook-ads
ThreadsMedia Entertainment

Threads

Owned by Meta Platforms Inc.

Text-based social networking service developed by Meta Platforms, launched July 2023. Reached 500 million monthly active users in Q2 2026. Operates as a service within Meta's Family of Apps alongside Facebook, Instagram, WhatsApp, and Messenger.

social-mediamicrobloggingsocial-networking
WhatsAppTechnology Software

WhatsApp

Owned by Meta Platforms Inc.

Cross-platform instant messaging and voice-over-IP service owned by Meta Platforms, allowing users to send text messages, voice calls, and share media with end-to-end encryption.

messagingsocial-mediacommunication
View all brands owned by Meta Platforms Inc.

Frequently Asked Questions About Facebook

Sources & Further Reading

  • Meta Reports Fourth Quarter and Full Year 2025 Results (January 28, 2026):
  • Meta Platforms 10-K Annual Report (Fiscal Year 2025):
  • Meta Investor Relations:
  • Meta Sustainability:
  • Meta 2025 Sustainability Report:
  • NYSE/NASDAQ, Meta Platforms (META):
  • SEC EDGAR, Meta Platforms filings:

Competitors to Facebook

These competing brands operate in the same categories and provide similar products or services. Compare key attributes to understand market positioning and competitive landscape.

BrandParent CompanyCountryFoundedMarket PositionPrimary MarketGender Target
XX
X Corp
USA
2006
PremiumGlobalAll Genders
WhatsAppWhatsAppSister Brand
Meta
United States
2009
Mass marketGlobalAll Genders

Learn More About Competitors

XTechnology Software

X

Owned by X Corp.

Social media and microblogging platform formerly known as Twitter, owned by X Corp. and controlled by Elon Musk since October 2022.

social-mediamicrobloggingtechnology
WhatsAppTechnology Software

WhatsApp

Owned by Meta Platforms Inc.

Cross-platform instant messaging and voice-over-IP service owned by Meta Platforms, allowing users to send text messages, voice calls, and share media with end-to-end encryption.

messagingsocial-mediacommunication

Competitive Analysis

Market Positioning: Facebook competes with 2 brands in the same categories, ranging from mass market to luxury positioning.

Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.

Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.

Independent Alternatives to Facebook

Looking for brands with different ownership structures? These similar brands are not owned by Meta Platforms Inc., giving you alternative choices that support different corporate structures.

Among UsMedia Entertainment

Among Us

Owned by InnerSloth

Multiplayer social deduction game developed by InnerSloth, released in 2018, in which players work together to complete tasks while identifying impostors.

social-deductionmultiplayer-gameindie-game
Privately Owned

Among Us is privately owned, unlike Facebook which is under a publicly traded parent company.

Discovery ZoneMedia Entertainment

Discovery Zone

Owned by Discovery Zone, Inc.

American indoor entertainment center chain featuring arcade games, climbing walls, and family attractions.

arcadeentertainmentfamily-entertainment
Privately Owned

Discovery Zone is privately owned, unlike Facebook which is under a publicly traded parent company.

FortniteMedia Entertainment

Fortnite

Owned by Epic Games

Free-to-play battle royale, creative sandbox, and live-service video game developed and published by Epic Games, with over 650 million registered accounts globally.

battle-royalevideo-gameepic-games
Privately Owned

Fortnite is privately owned, unlike Facebook which is under a publicly traded parent company.

India TodayMedia Entertainment

India Today

Owned by India Today Group

Indian English-language news magazine and multimedia brand published weekly since 1975, owned by the India Today Group and covering politics, current affairs, business, and culture.

newsmediajournalism
Privately Owned

India Today is privately owned, unlike Facebook which is under a publicly traded parent company.

Legacy RecordingsMedia Entertainment

Legacy Recordings

Owned by Sony Music Entertainment

American catalog and reissue label owned by Sony Music Entertainment, specializing in remastering and reissuing classic recordings from Sony's extensive catalog.

record-labelmusiccatalog
Privately Owned

Legacy Recordings is privately owned, unlike Facebook which is under a publicly traded parent company.

PhasmophobiaMedia Entertainment

Phasmophobia

Owned by Kinetic Games

Co-op psychological horror game developed by Kinetic Games, released in 2020, where players investigate haunted locations to identify ghost types using paranormal equipment.

horror-gameco-op-gameindie-game
Privately Owned

Phasmophobia is privately owned, unlike Facebook which is under a publicly traded parent company.

Meta Platforms Inc. Stock Information

Jobs at Meta Platforms Inc.

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Last reviewed: August 1, 2026 · Reviewed by Who Brands Editorial Team