Who Owns Facebook?
Facebook is owned by Meta Platforms Inc., a publicly traded American technology company. Facebook operates as Meta's flagship social media platform and primary revenue driver. Meta is headquartered in Menlo Park, California, USA and trades on NASDAQ under META.
Parent Company
Meta Platforms Inc.
Founded
2004
Status
Publicly Traded
Headquarters
Menlo Park, California, USA
Who Owns Facebook?
- Parent Company: Meta Platforms Inc.
- Ownership Type: Subsidiary
- Company Type: Publicly Traded
- Stock Ticker: NASDAQ: META
| Brand | Parent Company | Ownership Type |
|---|---|---|
| Meta Platforms Inc. | Subsidiary |
History of Facebook
- Founded: 2004
- Founders: Mark Zuckerberg, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, Chris Hughes
Facebook was founded in 2004 by Mark Zuckerberg, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, and Chris Hughes while they were students at Harvard University. This founding vision demonstrated exceptional insight into the growing demand for social networking solutions while establishing a distinctive approach that would define the social media category for generations. The platform initially launched as "TheFacebook" and was limited to Harvard students before expanding to other Ivy League universities and eventually all college students. This strategic positioning demonstrated Facebook's exceptional ability to create differentiated social solutions while maintaining consistent brand positioning and quality standards that would define the brand for decades.
The company dropped "The" from its name in 2005 and opened to the general public in 2006. This period of excellence demonstrated Facebook's exceptional ability to scale operations while maintaining consistent brand positioning and quality standards across multiple social segments. Facebook's growth was explosive, reaching 1 million users by 2004 and 50 million users by 2007. The platform introduced the News Feed in 2006, which became a defining feature of social media. This strategic diversification demonstrated Facebook's exceptional ability to serve multiple user segments while maintaining its core brand identity and market leadership in the social media industry.
Throughout the late 2000s and 2010s, Facebook expanded through acquisitions and feature launches. This continued evolution demonstrated Facebook's exceptional ability to maintain market relevance while adapting to changing social requirements and technological advancements. Major acquisitions included Instagram (2012), WhatsApp (2014), and Oculus VR (2014). The company went public in 2012 in one of the largest tech IPOs in history, raising $16 billion. This continued excellence demonstrates Facebook's exceptional ability to maintain market leadership while adapting to changing social dynamics and regulatory requirements.
In 2021, Facebook, Inc. rebranded as Meta Platforms Inc. to reflect its focus on building the metaverse and other technologies beyond social media. This strategic integration demonstrated Facebook's exceptional ability to integrate into larger technology corporations while maintaining its core brand identity and cultural significance in the social media industry. Despite the corporate rebranding, Facebook remains the company's flagship product and primary revenue driver. This continued excellence demonstrates Facebook's exceptional ability to maintain market leadership while adapting to changing social dynamics and corporate requirements. The brand's continued success represents a significant milestone in the evolution of social media and consumer-focused networking solutions.
About Meta Platforms Inc.
Meta delivered exceptional Q4 2025 results with revenue of $59.89 billion, up 24% year-over-year, exceeding Wall Street expectations. The company's full-year 2025 revenue reached $200.97 billion, up 22% from the previous year. Net income for Q4 2025 was $22.77 billion, up 9% year-over-year, with diluted earnings per share of $8.88.
The company's advertising business continued strong growth, with ad revenue reaching $58.14 billion in Q4 2025, up 24% year-over-year. This growth came from both increased ad impressions (up 18%) and higher average price per ad (up 6%). Meta's Family of Apps reached 3.58 billion daily active people, up 7% year-over-year.
Meta announced massive AI infrastructure investments for 2026, with capital expenditures expected to range between $115-135 billion, nearly doubling the $72 billion spent in 2025. The company expects total 2026 expenses of $162-169 billion, with most increases coming from infrastructure costs and investments in technical talent, particularly in AI.
Reality Labs continued to be a significant investment area, losing $6.02 billion in Q4 2025 and $19.19 billion for the full year. However, Meta is repositioning Reality Labs from pure metaverse focus to AI-powered smart glasses and experiences that could integrate with existing apps.
- Founded: 2004
- Headquarters: Menlo Park, California, USA
- Company Type: Publicly Traded
- Stock: NASDAQ: META
Where Is Facebook Made / Based?
- Headquarters: Menlo Park, California, USA
- Manufacturing / Operations: United States, Ireland, Singapore, India
Brands Owned by Meta Platforms Inc.
Facebook Ownership: Pros & Cons
Advantages
- +Market-leading social media platform with nearly 3 billion monthly active users
- +Massive global reach across virtually every demographic and geography
- +Highly sophisticated advertising platform and targeting capabilities
- +Strong network effects and user engagement
- +Backed by Meta's extensive technology resources and R&D investment
Considerations
- -Regulatory scrutiny over data privacy, content moderation, and market power
- -Competition from TikTok and other emerging social platforms
- -Privacy concerns and increasing regulatory restrictions globally
- -Challenges in content moderation at massive scale
- -Balance between growth and regulatory compliance across jurisdictions
Frequently Asked Questions About Facebook
Where to Buy
Disclosure: We may earn commission from purchasesCompetitors to Facebook
These competing brands operate in the same categories and provide similar products or services. Compare key attributes to understand market positioning and competitive landscape.
| Brand | Parent Company | Country | Founded | Market Position | Primary Market | Gender Target |
|---|---|---|---|---|---|---|
| Bytedance | China | 2016 | Mass Market | Asia Pacific | All Genders | |
| Snap Inc | USA | 2011 | Mass Market | North America | Male | |
| Bytedance | Singapore (international operations) | 2016 | Mass Market | Global | All Genders | |
| Bytedance | China | 2022 | Mass Market | Asia Pacific | All Genders |
Learn More About Competitors

Douyin
Owned by ByteDance Ltd.
Chinese short-form video platform and social media ecosystem combining video sharing, e-commerce, and content monetization features for the Chinese market.

Snapchat
Owned by Snap Inc.
Multimedia messaging app featuring ephemeral photos and videos, Stories, augmented reality lenses, and Discover content for visual communication.

TikTok
Owned by ByteDance Ltd.
Chinese short-form video hosting service owned by ByteDance, one of the world's most popular social media platforms.

TikTok Now
Owned by ByteDance Ltd.
ByteDance's short-form dual-camera video feature launched within TikTok in September 2022 as a BeReal competitor and discontinued in June 2023 after failing to gain traction.
Competitive Analysis
Market Positioning: Facebook competes with 4 brands in the same categories, ranging from mass market to luxury positioning.
Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.
Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.
Meta Platforms Inc. Stock Information
Jobs at Meta Platforms Inc.
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