Kingfisher Airlines was founded in 2005 by Vijay Mallya, leveraging his business experience in the beverage industry. The airline launched operations with the vision of providing premium full-service air travel to Indian passengers. Kingfisher positioned itself as a premium carrier, competing against established airlines like Air India and Indian Airlines.
In its early years, Kingfisher expanded rapidly, establishing routes across India and launching international flights to destinations in Southeast Asia, the Middle East, and Europe. The airline invested in modern aircraft, including Airbus A320 and A330 aircraft, and built a reputation for service quality and customer experience. Kingfisher became known for its distinctive branding and premium positioning.
However, from 2008 onwards, Kingfisher faced significant financial challenges. The global financial crisis, rising fuel costs, and intense competition in India's aviation market impacted the airline's profitability. The airline accumulated substantial losses and faced challenges in securing working capital for operations.
Despite attempts to restructure, secure additional funding, and improve operational efficiency, Kingfisher's financial situation continued to deteriorate. In 2012, Kingfisher Airlines suspended operations due to mounting losses and inability to secure working capital. The airline's fleet was grounded, and operations ceased. The suspension marked the end of Kingfisher's operations, though the brand remains remembered as a significant player in Indian aviation history.